Circular Economy · Strategic Decision Support

Make circularity

and sustainability

profitable - and

profit sustainable

For manufacturing and resource-intensive businesses: identify value leakage, protect margin and strengthen resilience.

30 minutes · about your context, not a pitch

Circular Economy · Strategic Decision Support

Hands-on consultants applying circular and sustainable solutions from a systemic perspective.

A multidisciplinary, multicultural team that helps leaders find the optimal scenario — where circularity, profitability and resilience overlap.

OPTIMALSCENARIOCircularityProfitabilityResilience
Who we help

Manufacturing & resource-intensive businesses facing:

  • Need for profitable and viable circular processes, projects and products
  • Customer, investor and regulatory pressure
  • Supply-chain and resource uncertainty
  • Rising material and energy costs
The problem

The gap between theory and implementation

Companies want to improve sustainability and circularity — but turning that ambition into practical, commercially viable action is far more complex than it looks.

Scattered information

Relevant data is spread across departments and systems.

Misaligned metrics

Teams measure success in different, incompatible ways.

Unclear priorities

Leadership can't see which initiatives create value — or where value leaks away.

CETS Value closes the gap

From scattered ideas to commercially grounded implementation.

The approach

A decision lens beyond a sustainability checklist

We assess how each opportunity affects commercial performance, operational feasibility, resilience and long-term value — before you commit resources.

OPTIMALSCENARIOCircularityProfitabilityResilience
01 / Circularity

Redesign the flow

Where materials, processes and value chains can preserve, recapture and regenerate value at every stage.

02 / Profitability

Protect the margin

Whether each opportunity holds up as a commercially grounded business case worth pursuing.

03 / Resilience

Reduce the risk

How initiatives lower exposure to cost, supply-chain and regulatory pressure over time.

Our process flow
1

Establish Baseline

2

Analyse Value Flow

3

Assess opportunities

4

Build Roadmap

5

Support implementation

Services

Three clear ways to begin

Start where it makes sense for your organisation — each engagement is scoped and quoted around your context.

Start here

Industry-specific Circular Economy Introduction

An industry-specific introduction for top management and your team, to set up a common understanding and language — a foundation for further analysis and implementation.

Typical outputs
  • Introduction to circular economy concepts
  • How CE is deployed in your specific industry
  • Real examples of implementation in context
Go deeper

Decision & Implementation Support

Deeper prioritisation through the decision lens, with practical support to move from recommendations to action — alignment, business cases, roadmaps and pilots.

Typical outputs
  • Analysed opportunities & feasibility
  • Implementation roadmap & pilot scope
  • Governance recommendations
  • Progress reviews
Why CETS Value

Scientific, strategic, operational and circular economy implementation experience.

We bring over 20 years of experience in strategy and operations, circular economy implementation, R&D and product development, MBA-level expertise in circular economy from the University of Bradford, and responsible, AI-enabled decision support.

20+
Years across strategy, operations, product development, R&D and circular economy implementation.
Circular Economy MBA
Alumni of the University of Bradford's pioneering and globally recognised Circular Economy MBA program, renown for its practical and applied approach.
Hands-on decision and implementation support
A multidisciplinary, multicultural team that helps leaders find the optimal solution.
Packaged services
Structured packaged solutions, from introduction to delivery, with flexible customisation options.
Iryna Parfenava, MBA
Iryna Parfenava, MBA
Co-founder & Executive Director

20+ years of experience in strategic business development, operations and transformation, with deep expertise in business resilience, complex problem-solving, leadership, and integrating circular economy principles into practical business decisions.

Soraya Kadra, MBA
Soraya Kadra, MBA
Co-founder & Executive Director

15+ years of experience in business development, R&D, and product development, with deep expertise in systemic thinking, regulatory context, international markets, and implementing circular economy principles into practical business decisions.

We founded CETS Value to help companies protect resources while making sustainable business commercially viable.

Insights & Resources

Insights & Resources

Research, publications and analysis from our team and wider community.

Publications

Featured PublicationCo-authored by Soraya Kadra

The Internet of Sustainability Data

How the Internet of Sustainability Data in Web 3.0 will fill the emerging global Sustainability Reporting Framework with life and create Great Business Opportunities

Publication date:

Read More
OPTIMALSCENARIO

Where could circular economy create commercial value in your business?

Book a 30-minute strategic discovery call or request a Strategic Business Baseline Review. The first conversation is about your context — not a pitch.

Contact us

We'd love to hear from you

Whether you need a consultation, a quote, or have questions about how we can help your business, we're here to help you take the next step towards better decisions and measurable impact.

Email us
info@cetsvalue.com
Prefer to talk?
Book a 30-minute discovery call with our team.

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